Reviews after a month of use, unboxings, side-by-side model comparisons and UGC for electronics shops, headphone and speaker brands, case and charger brands, smart home firms, gaming shops, photo and video gear, and phone and laptop repair services.
Three ways: sell the launch of a new model, get material for your own ads, or show the gear to the creator's audience. That decides both the price and who you are looking for.
You put the publication date in the task, so the material goes out on launch day rather than a week later.
The discount code and the link stay in the caption, so you can see how many orders came from that piece.
A repair shop, a showroom or a smart home installation gets pinned to a point on the map, and creators nearby see the task where they are.
More than half of the creators in this category work in UGC: they film for the brand, not for their own profile.
The unboxing, the close-ups of the ports and the screen in action come as files: they go onto the product page and into ads.
You put the scope of use in the task, so before the start everyone knows where the footage will appear.
More than 7 in 10 creators in this category run an Instagram account, and more than half also film for TikTok.
More than 4 in 10 have 1–10k followers, and close to 7 in 10 sit in the 1–50k range.
One in seven runs a YouTube channel — that is where the longer reviews go, the ones nobody watches as a reel.
It pays off if the creator shows the device working to people who are choosing a model right now. Three figures that back it up, and what each one means for your shop.
8–11x
return on advertising with small creators (2026)
The market average is 5.2x. These are the creators who apply to gear-testing tasks most often.
74%
of Poles believe what a creator says (2025)
On a purchase worth a few thousand zloty that weighs more than a spec sheet. A device test can be settled in barter.
67%
of Polish campaigns are short video (2026)
An unboxing fits into a dozen seconds and pulls people towards the longer review. Reels start at 420 zł on Blogger Bank.
Sources: KC Mobile, IAB Polska
It works wherever the buyer compares specs and hunts for opinions before spending a few thousand zloty. The most frequent clients are electronics shops and accessory brands that need material for the product page. Audio brands, smart home firms, gaming shops, photo and video gear distributors and phone and laptop repair services work the same way.
The customer sees the gear in someone else's hands and sends fewer parcels back.
The viewer hears the gear in the footage and stops choosing on price alone.
A small item shown next to the phone lands in the basket with the new model.
Footage of the installation explains what the client gets for a few thousand zloty.
The gamer sees the gear mid-game and knows whether it gives an edge.
A repair filmed from the inside proves that fixing beats buying new.
Three things: how long the test runs, whether the device comes back and what you pay the creator for.
Fast reachIt is made in a day and goes out with the launch, so it catches people hunting for the new model. It shows the kit and the first impression, but says nothing about faults.
Fewer returnsThe creator has time to check charging, heat and faults, so the buyer knows what they are in for and sends fewer parcels back. You wait four weeks and pay more.
Order an unboxing if you have a launch date and need reach this week. Choose the month-long review if the gear is expensive and keeps coming back as returns.
Order a review
No budgetYou hand over gear instead of money and pay no commission. It costs you the purchase price, and only creators who actually want that model will apply.
The gear comes backThe device comes back to stock and goes on to the next person, so one unit covers several collaborations. You pay a fee and watch the deadline and the condition it returns in.
Leave the gear if your margin can carry it and you want the creator to keep using it afterwards. Lend it if the device costs so much that you would never give a second unit away.
Creator catalogue
Known costYou know the amount before the start and pay for the material, not the result. The creator has no reason to push sales, but the risk of weak conversion stays on your side.
You pay for resultsThe creator gets their own code and the payout depends on orders from it; you write the terms into the task. Fewer people apply, because nobody wants to test for weeks with no guarantee.
Pay a fee if you need the material by a set date and want to run it in ads afterwards. Go for commission if you sell expensive gear online and would rather settle up per order.
Write a taskSeven things worth checking in the applications before you sign a contract.
A lens review shot on a blurry camera convinces nobody. Watch their recent footage on a big screen.
Someone who has tested devices in your price bracket knows what buyers ask and does not start from basics.
A channel where everything is brilliant does not sell. Check whether the creator has ever advised against a purchase.
Under a good review people ask about range, battery and price. That signal weighs more than the view count.
Viewers putting a setup together buy differently from those who watch new releases for fun.
Ask how many days the creator wants to keep the gear. A review done in one evening shows in the vague wording.
Settle whether the creator may line your model up against another. Without it you get a presentation, not a test.
Electronics shops work with reviewers of a dozen thousand followers and with channels reaching hundreds of thousands. Six current profiles from this category.
Write down what has to be visible and in what format: the unboxing, the first start-up, two models side by side, the device after a week. Below are six tasks published on Blogger Bank by electronics shops, gear manufacturers and accessory brands, in their own words.
Smart tips help you describe it so only the right creators apply.
Creators reach out to you directly. The first applications arrive in 8 hours on average. You choose on experience, reviews and work samples in the profile.
Hiring opens a contract automatically, carrying the terms from the task. Messages, files, stages and deadlines sit in the same place.
The budget is frozen until your approval. You accept the result, and only then the payment goes out.
A review after a month of use works hardest: you see how the device holds up in everyday life rather than how it looks on launch day. An unboxing makes the first impression and pulls in people still hunting for a model. A side-by-side comparison closes the choice, because the buyer is lining up the specs in two browser tabs anyway.
Review after a month of use
Battery, heat and small faults only show up after weeks. This is the piece that actually makes someone buy.
Unboxing and first start-up
The box, what is in the kit, the first power-on. It answers whether the cable the buyer expects is really inside.
Two models compared side by side
The same measurement run on both devices. It closes the choice for someone who has kept two tabs open for a week.
Battery and durability test
How long a charge lasts, what happens after a drop, how it sounds a year on. It answers the fear of a return.
Installation and set-up in someone's home
A camera, a sensor and a speaker wired up from scratch. The viewer checks whether they can manage without a fitter.
Buying guide: what to get for…
Several models in one piece, with prices and use cases. It reaches people who do not know your brand yet.
A short answer to one spec question
One question from the comments, a dozen seconds of answer. The cheapest way to show up for people searching that model.
UGC for ads
The creator films to order and hands over the file: product page, ads, mailing. Nothing of it appears on their own profile.
PLN 300–1,500
is the market rate for a nano-influencer post
With a micro-influencer, PLN 2,000–8,000.
0 zł
is what barter costs instead of a fee
For an electronics shop or an accessory brand this is the usual first step, and a barter task carries no commission.
from 43 zł
is what the cheapest task costs
You set the terms, and the creators they suit apply themselves.
Rates that creators in the electronics category in Poland state in their own Blogger Bank profiles.
The device travels to the creator by courier, so distance rarely gets in the way. It counts for a smart home installation, a pick-up in the shop and an on-site repair: you pin the task to a point on the map, and creators nearby see it where they are.
Blogger Bank creators are also in these cities
Common questions about working with influencers
The brand usually does, because there is no footage without the gear, and an argument over a lost parcel can stall the whole task. For pricier models write insured shipping both ways into the task.
Leave it in: a fault named out loud is why the viewer believes the rest of the piece. Agree upfront on one round of corrections for factual errors, not for opinions, and put it in the task.
They can, and such a comparison sells best, because the buyer lines up the specs anyway. State in the task what should be measured, but do not dictate the verdict — a dictated one shows in the comments.
Two weeks to a month, because battery, heat and faults only surface in daily use. Order the unboxing separately for launch day and settle the review after the agreed test period.
Treat it as a service case: swap the unit and ask for the repair to be shown in the footage. Write into the task who covers damage caused by the creator, before you send the first parcel.
Rarely just one: with pricier gear the buyer watches several opinions before deciding. Spread a few reviews across one month and count orders from discount codes, not views.
Creators who often take on similar tasks.
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Describe the task. Creators will apply on their own. You pay after you approve the material.
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