Room makeovers, showroom visits, renovation diaries and UGC for furniture shops, interior studios, renovation crews, fitted kitchens, developers, estate agencies and brands of decor, textiles and appliances.
In three ways: bring people into the showroom, get material for your own ads, or show the goods to the creator's audience. That decides both the rate and who you are looking for.
You pin the task to a point on the map, and creators nearby see it in their own city.
You state the city in the task, so the people who apply can reach the showroom or the site.
The address and opening hours stay in the caption, so the viewer knows where to see the piece in person.
More than half of the creators in this category film for the brand only, with nothing published on their own profile.
The room makeover and the close-ups of the fronts arrive as files: they go on the product page, into ads and into the catalogue.
You write the scope of use into the task, so it is clear before the start where the footage will appear.
Almost 8 in 10 interior creators run Instagram, and close to half film for TikTok as well.
More than 4 in 10 people in this category have 1–10k followers, and more than 7 in 10 fall between 1k and 50k.
The creator posts the video with a recommendation of their own, and your shop reaches people who never looked for it.
It does, if the creator shows the furniture or the renovation to people who are furnishing a flat right now. Three figures that confirm it, and what each one means for your business.
8–11x
return on advertising with small creators (2026)
The market average is 5.2x. These are the creators who apply to interiors tasks on Blogger Bank most often.
74%
of Poles believe what a creator says (2025)
On a purchase worth a few thousand zloty that weighs more than a banner. A furniture review can be settled in barter.
59%
of Poles look for services straight in social media (2025)
A renovation crew and a fitted kitchen are looked for the same way. You state the city in the task on Blogger Bank.
Sources: KC Mobile, IAB Polska
It works wherever the customer buys something they have to see in a real interior first. Furniture shops and interior studios that care about customers nearby order most often, along with home brands that need material for ads. Renovation firms, fitted-kitchen makers, developers, estate agencies, appliance and textile brands and garden firms work the same way.
The customer sees the sofa in a real living room and stops guessing its size.
The creator shows a finished room, and quote requests start coming in.
The client watches the whole task, from strip-out to handover, and calls for a quote.
Footage of the survey and the fitting explains what the client is paying extra for.
A walk-through pulls in buyers who would never come to an open day.
A small piece spotted in someone else's flat lands in the basket that same evening.
Three things: what you pay with, where the footage is shot and how long it runs.
No budgetYou hand over goods instead of money and pay no commission. It costs you what the piece cost you, and only creators who work in barter at all will apply.
Date and editsYou set the sum and the terms: publication date, number of shots, one round of edits. The goods stay with you, but the budget has to be there before the first application.
Hand over goods if your margin can carry it and the piece is standing on display anyway. Pay if you have a launch date or an item too expensive to give away.
Barter task
The whole displayThe whole display is visible and a salesperson stands by the camera watching the frame. Only people who can drive over will apply, so the choice narrows to your area.
A real interiorThe piece stands in an ordinary flat, so the scale and everyday use are visible. You pay for delivery and have no say in what else enters the frame.
Invite people to the showroom if you sell on site and want to show the range. Ship the piece if you sell online and what matters is how it looks in someone else's flat.
Creator catalogue
A quick resultIt is shot in a day, costs the least and is ready for ads at once. It shows the result but never explains where it came from.
The work showsThe viewer watches the strip-out, the installations and the handover, and starts trusting the crew. It runs a month, costs more and demands a tidy site every day.
Order a single video if you sell a finished product off the shelf. Choose a report from the whole renovation if the client buys a service and has to trust the crew before letting it into the house.
Post a taskSeven things worth checking in the applications before you sign a contract.
Their flat is the backdrop of every frame. Check whether it suits the style of your furniture.
Look at earlier before-and-afters: they show whether someone can present a result rather than only a detail.
People who have just picked up the keys buy differently from those who browse interiors for pleasure.
Kitchens and bathrooms rarely have good light. Look at material shot in the evening, under lamps.
Settle who carries the box up to the fourth floor and who screws it together. Otherwise the date slips.
Under good material people ask about dimensions, price and the shop. That signal is worth more than reach.
The crew leaves the site on Friday and the video has to be shot in a finished room. Agree the date early.
Furniture, finishing materials and developers meet interior accounts from a single city and nationwide profiles alike. Six freshly updated profiles from this category.
Write down what has to be visible and in what format: the room before and after, a close-up of the fronts, the assembly, a walk through the flat. Below are six tasks published on Blogger Bank by furniture shops, renovation firms and estate agencies, in their own words.
Smart tips help you describe it so only the right creators apply.
Creators reach out to you directly. The first applications arrive in 8 hours on average. You choose on experience, reviews and work samples in the profile.
Hiring opens a contract automatically, carrying the terms from the task. Messages, files, stages and deadlines sit in the same place.
The budget is frozen until your approval. You accept the result, and only then the payment goes out.
A room makeover works hardest: you see the starting point, the finished room and how a piece looks in an ordinary flat rather than in a styled shot. A catalogue cannot do that, because it shows neither scale nor light. Kitchens, renovations and a developer's flat are sold by a longer report from the site.
Room makeover (before and after)
You see the starting point and the finished room. The most common reason someone saves the video and comes back for a quote.
Showroom visit
The creator walks the floor, touches the fronts and sits on the sofa. The viewer knows why to drive over.
Unboxing and assembly
The box, the parts, the finished piece an hour later. It answers whether the buyer can manage alone.
Renovation diary, episode by episode
Several weeks in a few videos: screeds, plaster, fittings. It sells the crew harder than one photo of the result.
Walk through a show flat
Floor area, layout, the view. The buyer compares it with the plan in the brochure and only then calls.
A test after six months of use
The creator goes back to a piece that has stood in the flat for months and shows how it survived daily life.
Advice on picking colour and layout
A short answer to the question customers ask at the counter. Your goods are in the frame along the way.
UGC for ads
The footage is made for the brand only: the file goes on the product page and into ads, and never appears on the creator's profile.
PLN 300–1,500
is the market rate for a nano-influencer post
With a micro-influencer, PLN 2,000–8,000.
0 zł
is what barter costs instead of a fee
For a furniture shop and a home brand it is the most common first step, and a barter task carries no commission.
from 43 zł
is what the cheapest task costs
You set the terms, and the creators they suit apply themselves.
Rates that interior creators in Poland state themselves in their profiles on Blogger Bank.
Furniture and kitchens are not shipped across the country, and the creator drives to the showroom or the site, so distance decides. You pin the task to a point on the map, and creators nearby see it where they are.
Blogger Bank creators are also in these cities
Common questions about working with influencers
The number of videos from one project changes it most, along with whether the creator films at home or drives to the showroom. Reach comes next. State the place and the number of shots in the task and compare rates in the replies.
Usually the brand, because without delivery there is no footage. Carrying it upstairs and assembling it is settled separately, and that is exactly where disputes start. Write in the task who assembles the piece and who collects it.
Only if you put it in writing before the start. Pricier items are usually lent with a return date, while small pieces stay with the creator. Settle it before anyone applies.
Anywhere you put in writing before the start: on the site, in ads and in offers. A finished task lives in a portfolio for years, so agree indefinite use and write it into the task.
As long as the work itself: usually from three weeks to two months. Break the schedule into stages and accept a video after each one instead of settling up at the end of the build.
Put a list of required shots and one round of edits in the task. The budget is frozen until you accept, so material that does not match the agreement gets fixed before the payout.
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Describe the task. Creators will apply on their own. You pay after you approve the material.
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