Interior influencers in Poland

Room makeovers, showroom visits, renovation diaries and UGC for furniture shops, interior studios, renovation crews, fitted kitchens, developers, estate agencies and brands of decor, textiles and appliances.

  • You pay only after you accept the material
  • Tasks from 43 zł or barter
How it works

How to bring customers to a furniture showroom and a renovation firm

In three ways: bring people into the showroom, get material for your own ads, or show the goods to the creator's audience. That decides both the rate and who you are looking for.

Bring people into the furniture showroom

  • Creators from your city
  • Task pinned to the map
  • Barter too

  • You pin the task to a point on the map, and creators nearby see it in their own city.

  • You state the city in the task, so the people who apply can reach the showroom or the site.

  • The address and opening hours stay in the caption, so the viewer knows where to see the piece in person.

Bring people into the furniture showroom
Publish a task

Does advertising with influencers pay off in the interiors trade

It does, if the creator shows the furniture or the renovation to people who are furnishing a flat right now. Three figures that confirm it, and what each one means for your business.

  • 8–11x

    return on advertising with small creators (2026)

    The market average is 5.2x. These are the creators who apply to interiors tasks on Blogger Bank most often.

  • 74%

    of Poles believe what a creator says (2025)

    On a purchase worth a few thousand zloty that weighs more than a banner. A furniture review can be settled in barter.

  • 59%

    of Poles look for services straight in social media (2025)

    A renovation crew and a fitted kitchen are looked for the same way. You state the city in the task on Blogger Bank.

Sources: KC Mobile, IAB Polska

Will influencer marketing work for a small furniture shop

It works wherever the customer buys something they have to see in a real interior first. Furniture shops and interior studios that care about customers nearby order most often, along with home brands that need material for ads. Renovation firms, fitted-kitchen makers, developers, estate agencies, appliance and textile brands and garden firms work the same way.

  • Furniture shop

    Furniture shop

    The customer sees the sofa in a real living room and stops guessing its size.

  • Interior design studio

    Interior design studio

    The creator shows a finished room, and quote requests start coming in.

  • Renovation firm

    Renovation firm

    The client watches the whole task, from strip-out to handover, and calls for a quote.

  • Fitted kitchens

    Fitted kitchens

    Footage of the survey and the fitting explains what the client is paying extra for.

  • Estate agency and developer

    Estate agency and developer

    A walk-through pulls in buyers who would never come to an open day.

  • Decor and textiles shop

    Decor and textiles shop

    A small piece spotted in someone else's flat lands in the basket that same evening.

What to settle before shipping furniture or inviting a creator in

Three things: what you pay with, where the footage is shot and how long it runs.

Give the furniture away in barter, or pay the creator a fee?

No budget

Furniture in barter

You hand over goods instead of money and pay no commission. It costs you what the piece cost you, and only creators who work in barter at all will apply.

Date and edits

A fee for the material

You set the sum and the terms: publication date, number of shots, one round of edits. The goods stay with you, but the budget has to be there before the first application.

Hand over goods if your margin can carry it and the piece is standing on display anyway. Pay if you have a launch date or an item too expensive to give away.

Barter task

Filming in the showroom or at the creator's home?

The whole display

On site in the showroom

The whole display is visible and a salesperson stands by the camera watching the frame. Only people who can drive over will apply, so the choice narrows to your area.

A real interior

At the creator's home

The piece stands in an ordinary flat, so the scale and everyday use are visible. You pay for delivery and have no say in what else enters the frame.

Invite people to the showroom if you sell on site and want to show the range. Ship the piece if you sell online and what matters is how it looks in someone else's flat.

Creator catalogue

One publication or a report from the whole renovation?

A quick result

A single video

It is shot in a day, costs the least and is ready for ads at once. It shows the result but never explains where it came from.

The work shows

A report over several weeks

The viewer watches the strip-out, the installations and the handover, and starts trusting the crew. It runs a month, costs more and demands a tidy site every day.

Order a single video if you sell a finished product off the shelf. Choose a report from the whole renovation if the client buys a service and has to trust the crew before letting it into the house.

Post a task

How to pick an influencer to advertise furniture and finishing work

Seven things worth checking in the applications before you sign a contract.

  1. The interior the creator films in

    Their flat is the backdrop of every frame. Check whether it suits the style of your furniture.

  2. Makeovers in the portfolio

    Look at earlier before-and-afters: they show whether someone can present a result rather than only a detail.

  3. An audience in the middle of moving in

    People who have just picked up the keys buy differently from those who browse interiors for pleasure.

  4. Shots in artificial light

    Kitchens and bathrooms rarely have good light. Look at material shot in the evening, under lamps.

  5. Delivery and assembly of the piece

    Settle who carries the box up to the fourth floor and who screws it together. Otherwise the date slips.

  6. Questions in the comments rather than likes

    Under good material people ask about dimensions, price and the shop. That signal is worth more than reach.

  7. A date tied to the stage of the work

    The crew leaves the site on Friday and the video has to be shot in a finished room. Agree the date early.

Who answers tasks from furniture shops and developers

Furniture, finishing materials and developers meet interior accounts from a single city and nationwide profiles alike. Six freshly updated profiles from this category.

  • Oleh

    Oleh

    Warszawa · TikTok

    227,763 followers

  • Aleksandra

    Aleksandra

    Łódź · TikTok

    133,457 followers

  • Meg

    Meg

    Gdynia · TikTok

    56,765 followers

  • MMStanislawska

    MMStanislawska

    Łódź · Instagram

    47,478 followers

  • Katarzyna

    Katarzyna

    Katowice · Instagram

    45,752 followers

  • Natalia

    Natalia

    Reda · TikTok

    44,131 followers

Creator catalogue

How to write a task for furniture, renovation and property ads

Write down what has to be visible and in what format: the room before and after, a close-up of the fronts, the assembly, a walk through the flat. Below are six tasks published on Blogger Bank by furniture shops, renovation firms and estate agencies, in their own words.

See the tasks

How to hire an influencer step by step

Step 1

Create a task in 5 minutes

Smart tips help you describe it so only the right creators apply.

Step 2

Receive applications and choose the best

Creators reach out to you directly. The first applications arrive in 8 hours on average. You choose on experience, reviews and work samples in the profile.

Step 3

The contract and all the work in one place

Hiring opens a contract automatically, carrying the terms from the task. Messages, files, stages and deadlines sit in the same place.

Step 4

Pay only for the finished result

The budget is frozen until your approval. You accept the result, and only then the payment goes out.

What interior footage convinces people to buy furniture

A room makeover works hardest: you see the starting point, the finished room and how a piece looks in an ordinary flat rather than in a styled shot. A catalogue cannot do that, because it shows neither scale nor light. Kitchens, renovations and a developer's flat are sold by a longer report from the site.

Room makeover (before and after)

You see the starting point and the finished room. The most common reason someone saves the video and comes back for a quote.

Showroom visit

The creator walks the floor, touches the fronts and sits on the sofa. The viewer knows why to drive over.

Unboxing and assembly

The box, the parts, the finished piece an hour later. It answers whether the buyer can manage alone.

Renovation diary, episode by episode

Several weeks in a few videos: screeds, plaster, fittings. It sells the crew harder than one photo of the result.

Walk through a show flat

Floor area, layout, the view. The buyer compares it with the plan in the brochure and only then calls.

A test after six months of use

The creator goes back to a piece that has stood in the flat for months and shows how it survived daily life.

Advice on picking colour and layout

A short answer to the question customers ask at the counter. Your goods are in the frame along the way.

UGC for ads

The footage is made for the brand only: the file goes on the product page and into ads, and never appears on the creator's profile.

What working with an interior influencer costs in Poland

  • PLN 300–1,500

    is the market rate for a nano-influencer post

    With a micro-influencer, PLN 2,000–8,000.

  • 0 zł

    is what barter costs instead of a fee

    For a furniture shop and a home brand it is the most common first step, and a barter task carries no commission.

  • from 43 zł

    is what the cheapest task costs

    You set the terms, and the creators they suit apply themselves.

What a reel and a post from a room makeover cost

Rates that interior creators in Poland state themselves in their profiles on Blogger Bank.

Instagram, Reels
from 430 zł
Instagram, post
from 300 zł
Instagram, Stories
from 200 zł
TikTok, video
from 355 zł
YouTube, video
from 490 zł

Data as of August 16, 2026.

You describe what you need, and the creators apply themselves.

Publish a task

How to find an interior influencer in your city

Furniture and kitchens are not shipped across the country, and the creator drives to the showroom or the site, so distance decides. You pin the task to a point on the map, and creators nearby see it where they are.

Blogger Bank creators are also in these cities

  • Lublin
  • Bydgoszcz
  • Szczecin
  • Rzeszów
  • Białystok
  • Gdynia
  • Toruń
  • Kielce
  • Bielsko-Biała
  • Opole
  • Gliwice
  • Radom
  • Zielona Góra
  • Częstochowa
  • Rybnik
  • Tarnów
  • Zabrze
  • Koszalin
  • Olsztyn
  • Gorzów Wielkopolski
  • Leszno
  • Sosnowiec
  • Konin
  • Kalisz
  • Bytom
  • Nowy Sącz
  • Płock
  • Suwałki
  • Kołobrzeg
  • Słupsk
  • Dąbrowa Górnicza
  • Dębica
  • Elbląg
  • Grodzisk Mazowiecki
  • Legnica
  • Lubin
  • Świdnica
  • Stargard
  • Włocławek
  • Ruda Śląska
  • Wałbrzych
  • Żory
  • Bolesławiec
  • Marki
  • Jaworzno
  • Krosno
  • Tomaszów Mazowiecki
  • Tczew
  • Tarnowskie Góry
  • Łomża
  • Jelenia Góra
  • Mysłowice
  • Chojnice
  • Siedlce
  • Piła
  • Pruszcz Gdański
  • Legionowo
  • Bełchatów
  • Chorzów
  • Wadowice
  • Chełm
  • Pruszków
  • Skierniewice
  • Ostrów Wielkopolski
  • Inowrocław
  • Rumia
  • Sopot
  • Zamość
  • Wejherowo
  • Mielec
  • Wieluń
  • Jastrzębie-Zdrój
  • Reda
  • Tychy
  • Oświęcim
  • Śrem
  • Brzesko
  • Żywiec
  • Iława
  • Ełk
  • Głogów
  • Starogard Gdański
  • Będzin
  • Przemyśl
  • Biała Podlaska
  • Cieszyn
  • Jarocin
  • Kłodzko
  • Olkusz
  • Piaseczno
  • Piotrków Trybunalski
  • Radomsko
  • Siemianowice Śląskie
  • Tarnobrzeg
  • Tuchola
  • Wieliczka
  • Zduńska Wola
  • Zgorzelec
  • Mikołów
  • Jasło
  • Grudziądz
  • Gniezno
  • Malbork
  • Dzierżoniów
  • Ostrołęka
  • Ciechanów
  • Żyrardów
  • Lubliniec
  • Szczecinek
  • Kutno
  • Kostrzyn nad Odrą
  • Świnoujście
  • Pabianice
  • Ząbki
  • Czeladź
  • Zawiercie
  • Zgierz
  • Sieradz
  • Sanok
  • Puławy
  • Andrychów
  • Piekary Śląskie
  • Starachowice
  • Ostrzeszów
  • Ostrowiec Świętokrzyski
  • Nysa
  • Świdnik
  • Nowy Dwór Mazowiecki
  • Szydłowiec
  • Błonie
  • Myszków
  • Mińsk Mazowiecki
  • Luboń
  • Lubartów
  • Kętrzyn
  • Busko-Zdrój

Common questions about working with influencers

What does the price of working with an interior influencer depend on?

The number of videos from one project changes it most, along with whether the creator films at home or drives to the showroom. Reach comes next. State the place and the number of shots in the task and compare rates in the replies.

Who pays for delivering and carrying furniture to the influencer?

Usually the brand, because without delivery there is no footage. Carrying it upstairs and assembling it is settled separately, and that is exactly where disputes start. Write in the task who assembles the piece and who collects it.

Does the influencer have to return the furniture after filming?

Only if you put it in writing before the start. Pricier items are usually lent with a return date, while small pieces stay with the creator. Settle it before anyone applies.

Where can I use renovation footage after the collaboration?

Anywhere you put in writing before the start: on the site, in ads and in offers. A finished task lives in a portfolio for years, so agree indefinite use and write it into the task.

How long does a renovation diary collaboration run?

As long as the work itself: usually from three weeks to two months. Break the schedule into stages and accept a video after each one instead of settling up at the end of the build.

What if the footage differs from what was agreed?

Put a list of required shots and one round of edits in the task. The budget is frozen until you accept, so material that does not match the agreement gets fixed before the payout.

Read also

Which creators from other categories film indoors

Creators who often take on similar tasks.

Other creator categories

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